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White Hot: The Rise & Fall of Abercrombie & Fitch (Original) / White Hot: The Rise & Fall of Abercrombie & Fitch (US)
Step into the world of director Alison Klayman as she uncovers the truth behind the rise and fall of Abercrombie and Fitch. In the late '90s and early '00s, the brand dominated malls with gorgeous models, pulsing dance beats, and an intoxicating scent. However, behind their "all-American" image lies a tale of exclusionary marketing and hiring practices that shattered their reputation. This eye-opening film delves into the untold story, revealing the complexities of a once-beloved brand.
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