Arse is said 4 times in the first episode
The show is before watershed but due to new British regulations they are allowed to swear
A contestant says I thought OTTFFSS was over the top for fucks sake
This has the most swearing of any of the daytime British quiz shows
arse, damn, bastard, son of a bitch. are said in basically every episode
Mostly "Damn", "Hell" and "Ass", as they're allowed to be used pre-watershed. Occasional uses of "Bitch" and "Bastard". "Fuck" and "Shit" aren't said, but abbreviations of the words are occasionally used.